Immersive Brand Experiences.
Stories people choose to explore.
Advertising doesn't have to interrupt attention. It can earn it. NewsroomAI by Huella transforms brand stories into immersive, interactive experiences distributed across premium publisher environments — bringing together storytelling, context and interaction to give audiences something worth exploring, not just another ad to scroll past.
Built for deeper engagement.
Storytelling
Richer narratives that give brands more room to communicate.
Context
Experiences placed within relevant digital environments.
Interaction
Turn passive exposure into active exploration.
Immersion
Visual and interactive experiences designed to hold attention.
Time Spent
Move beyond impressions and clicks towards meaningful engagement.
Great stories deserve better distribution.
Consumers increasingly ignore traditional advertising while actively engaging with meaningful, relevant content. Brands need a smarter way to communicate, one that builds trust, delivers value and earns attention naturally.
NewsroomAI bridges the gap between storytelling and performance, helping brands create editorial experiences that audiences choose to spend time with.
Where brand stories meet intelligent distribution.
NewsroomAI is Huella’s AI-powered branded storytelling platform that enables brands to create, optimise and distribute editorial experiences across premium publisher ecosystems. By combining creative intelligence with data-driven distribution, NewsroomAI connects brands with audiences through content that informs, engages and performs.
From brand story to immersive digital experience.
Turn brand ideas into immersive visual stories and interactive advertising experiences.
Improve storytelling, layouts and engagement cues using audience interaction signals.
Activate across 500+ curated publisher partners in English and 27+ vernacular languages.
Track attention, interactions, time spent, clicks and campaign performance.
Built for immersive storytelling at scale.
Immersive Storytelling
Interactive, multimedia brand narratives designed for exploration and engagement.
Interactive Experiences
Interactive cards, tap-to-reveal formats, visual storytelling and product exploration.
Contextual Distribution
Premium publisher environments that add context, credibility and relevance.
Precision Targeting
Contextual, geographic, language, device and other campaign-relevant targeting signals.
Engagement & Attention Analytics
Measure active storytime, engagement, interaction, viewability and downstream actions.
Brand-Safe Premium Environments
Curated digital environments supported by brand-safety and quality controls.
Stories that delivered more than reach.
Featured case studies with campaign visuals, objectives and results, added as references are approved. Example: the Mercedes-Benz EQS mobile brand story.
Mobile & Handsets Campaign
3.03% Engagement Rate | 35s Avg. Storytime | 2.6 Mn+ Avg. Impressions
Automobile Campaign
33.23% Engagement Rate | 5.4 Mn+ Avg. Impressions | 99.3% Brand Safety
Fashion & Lifestyle Campaign
4.23% Avg. CTR | 81% Avg. Viewability | 4.5 Lakhs Total Clicks
Tech & Education Campaign
6.3 Mn+ Avg. Impressions | 2.23% Engagement Rate | 98.9% Brand Safety
Every great campaign starts
with a great story.
Create branded storytelling experiences that inform, engage and inspire audiences across premium digital environments.