The Next Generation of Connected TV Starts Here
Interactive overlays. Remote journeys. QR commerce. Live social experiences. Dynamic creative. NEXad brings every engagement layer together to unlock the full potential of Connected TV.
Connected TV evolved. Advertising never did.
Streaming transformed television into an on-demand, personalised experience. Yet most advertising still relies on passive video formats built for scheduled broadcasting.
The next evolution of Connected TV isn't more inventory — it's more interaction.
Built for the era of interactive television.
NEXad transforms premium television inventory into immersive brand experiences through remote interactions, dynamic creative and real-time engagement, helping brands move beyond impressions to measurable participation.
Three experiences. One connected platform.
Own the first moment of attention.
Capture audiences before content begins with premium CTV home-screen advertising that drives visibility, awareness and recall.
Turn attention into participation.
Transform passive viewing into active engagement through remote-enabled experiences that encourage audiences to explore and interact.
Keep your brand in the conversation.
Extend attention beyond the first impression with adaptive creative that maintains visibility, reinforces messaging and strengthens recall.
Built around participation.
Remote-First Experiences
Create television-native journeys where audiences navigate and interact using the TV remote.
Dynamic Creative Canvas
Go beyond video with interactive overlays, motion-enhanced storytelling, expandable creative and immersive visual experiences.
Interactive Commerce
Turn television attention into action through QR-powered journeys connecting TV with mobile, web and commerce.
Product Immersion
Bring products to life through rich galleries, 3D visualisation, interactive showcases and guided exploration.
Social Sync
Transform live social conversations into premium Connected TV campaigns that respond to culture while attention is at its peak.
Engagement Intelligence
Measure interaction, household-level engagement and campaign performance beyond traditional TV impressions.
Driving Impact Through Interaction.
Explore how leading brands are using immersive Connected TV experiences to deepen engagement, build consideration and drive measurable outcomes.
Ready to own
the future of Connected TV?
Build interactive experiences that transform attention into measurable business outcomes.